The Written Word

I was talking to Sarah Owen of DISCsimple the other day about customers and we got onto a really interesting point: “Do customers actually know themselves?”

Not in the deep philosophical sense, but in how they behave as buyers. How they like to be served. What makes them switch off or switch loyalty.

In this blog, we’ll introduce you to the four DISC styles you’ll meet in most workplaces and help you understand how to work with them, lead them, and honour them in yourself.

Ever felt like you can see someone’s personality through their posts?

The colour of their clothes. The tone of their captions. The vibe of their message.

You’re not imagining it — you’re witnessing DISC in action.

Many teams struggle because they overlook the fundamental differences in how people work, think, and communicate. Here are some common challenges:

Leadership is a journey, not a destination. It’s a path filled with challenges that test resilience, adaptability, and our ability to inspire others. The key to unlocking leadership potential and transforming team dynamics often lies in understanding oneself and the team better. One powerful way to achieve this is through the DISC model.

Companies are never made up of just one type of person with a certain set of strengths and weaknesses. Teams are complex, varied and dynamic; it’s what makes them wonderful, and it also presents a number of challenges!

An emerging trend in the world of work is called “boreout.” Described as a state of chronic boredom, while simultaneously feeling a high degree of overwhelm due to the demands of a job, boreout is having a major impact on organizations everywhere.

Does being organised result in better efficiency? Does structure stifle creativity and ideation?

Does an unstructured approach create difficulties for your colleagues? Does a lack of structure mean you are no good at your job?

This difference in pace often has one of the greatest impacts on human relationships in the workplace. (And in our personal relationships.) We have different perceptions of pace based on our own pace, our experience, environment, values, beliefs and feelings.

DISC has been around for ages. Age-old problem? It’s been around for so long because the issues it addresses have also been around for a very long time. Actually, issues around communications – specifically how teams work together effectively sits at the heart of almost every business and organisation.